The Web has expanded immensely – so much that advertisers clash with each other in getting good advertising spaces on high traffic websites to promote and gain exposure of their products and services.

Basically advertising involves costs as it does on television, radio and newspapers. Online advertising however, offers various ways to promote your products and services for free. Social media channels and online communities offer such opportunities in getting your products known beyond geographical borders.

Like other media channels, paid online advertising on high-traffic websites usually is a cost-efficient and timely marketing move. However, there are situations when such activities backfire especially when the advertisements are placed on irrelevant sites or placed in wrong advertising space.

This blog post sparks a series of discussions about online business promotion. Of course, this is aimed to help you bait real customers in the World Wide Web and making more money from them.

To have a head start, we will discuss the first and significant online business promotion channel: search engines. Continue Reading »

Many of existing web-based businesses claim that they put their customers on top priority. For some, this is still true but unfortunately some others fail to prove this otherwise. After hearing the grievances of many customers migrating towards our products and services, I found out that the major cause that actuated their decision is the overall dissatisfaction of the company’s products and services, and most importantly, customer support. All those mentioned are interlocked and failure of one chain pulls the marketing down.

Prospective customers always prefer good deals. Good deal in a sense of affordable and justifiable prices tagged on quality economic outputs, along with wholesome help and continuous support. These are basic grounds toward consumer satisfaction.

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Bloggers commonly have two sources of significant income: money earned from the sponsored advertisements of affiliate programs, and the income coming from paid reviews. Signing up for an affiliate program is much easier to do than registering for programs that pays for every review post you make. Affiliate programs only require you to have a running website – that is why it’s the easiest thing to do if you want to monetize your new blog site.

Paid review programs usually require a certain reputation, PageRank (PR) level of a blog and number of existing blog posts, before an applicant is accepted to the program. Rumors about Google penalizing blog sites who participate in paid reviews, which in their view is a way of building links “artificially”, also discourages new bloggers to get involved to the said program. However, doing paid reviews still and yet the biggest income source of popular bloggers like John Chow.

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To the people of first-world nations, this isn’t new. But to many Filipinos and Indonesians who’ve been longing to actively participate in the booming Web market, this news matters: PayPal finally unlocks local bank withdrawal feature to Philippines and Indonesia members!

The Web’s most popular e-commerce and money transfer business, PayPal, just expanded their services to the Philippines and Indonesia. October 5 last year, PayPal rolled a mass mail announcing to their members residing in such countries about their initial withdrawal and receiving features. They announced that fund transfers are now available using debit or credit cards.

Though it was good news, and some Internet savvy people were jumping, it was still infant and very limited. This is true because the number of credit card and debit card holders in the area is smaller compared to the number of people who actually have bank accounts. Nevertheless, PayPal did a good introduction – much better than nothing.

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